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March 14, 2022updated 15 Mar 2022 10:46am

North America is seeing a hiring boom in mining industry digital media roles

Some parts of the world are investing more heavily in digital media roles than others

By Data Journalism Team

North America extended its dominance for digital media hiring among mining industry companies in the three months ending January. The number of roles in North America made up 52.6% of total digital media jobs – up from 36.6% in the same quarter last year. That was followed by Asia-Pacific, which saw a 6.5 year-on-year percentage point change in digital media roles.

The figures are compiled by GlobalData, which tracks the number of new job postings from key companies in various sectors over time. Using textual analysis, these job advertisements are then classified thematically.

GlobalData's thematic approach to sector activity seeks to group key company information by topic to see which companies are best placed to weather the disruptions coming to their industries. These key themes, which include digital media, are chosen to cover "any issue that keeps a CEO awake at night".

By tracking them across job advertisements it allows us to see which companies are leading the way on specific issues and which are dragging their heels – and importantly where the market is expanding and contracting.

Which countries are seeing the most growth for digital media job ads in the mining industry?

The fastest growing country was the US, which saw 32.1% of all digital media job adverts in the three months ending January 2021, increasing to 48.2% in the three months ending January. That was followed by India (up 10.1 percentage points), Australia (up 1.9), and Canada (up 0.0999999999999996).

The top country for digital media roles in the mining industry is the US, which saw 48.2% of all roles advertised in the three months ending January.

Which cities are the biggest hubs for digital media workers in the mining industry?

Some 4.6% of all mining industry digital media roles were advertised in Peoria (US) in the three months ending January – more than any other city.

That was followed by Chicago (US) with 4.6%, Perth (Australia) with 4.3%, and Atlanta (US) with 4.3%.

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